Contact theSOPAbout theSOPSupport theSOPWritersEditorsManaging Editors
theSOP logo
Published:February 8th, 2009 13:13 EST
Support Breast Cancer Research: Buy Dell's Promise Pink Laptops

Support Breast Cancer Research: Buy Dell's Promise Pink Laptops

By Robert Paul Reyes


"Dell announced today a partnership with Susan G. Komen for the Cure to raise money through Dell`s new Promise Pink laptops and Minis for breast cancer research and community-based programs for breast health education and screening.

Starting today, with every purchase of a Promise Pink laptop or Mini, Dell will donate $5.00 to Susan G. Komen for the Cure, the world`s largest breast cancer organization. The partnership is part of Dell`s continued commitment to community involvement."

I commend Dell for their effort to raise money and awareness for breast cancer research. We don`t usually associate high-tech companies with compassion and philanthropy; I hope this is the start of a trend.

The Promise Pink laptop is simply darling, I`m sure that that every female with a penchant for fashion and a heart for breast cancer awareness will purchase one.

But Dell should manufacture a more muted Promise Pink laptop for guys, maybe just the Dell logo can be pink. Dudes who love and respect the women in their lives want to do their part to fight breast cancer.

Companies respond to the concerns of folks who buy their products, I urge every Dell customer to visit the Dell Web site and send an email praising them for joining the battle against breast cancer.

I recently bought a Dell laptop and it`s not pink, it`s a pastel green shade. But there`s no reason why I can`t donate $5 or more bucks to Susan G. Komen for the Cure.