March 24th, 2006 10:25 EST
DALLAS, Tex. (rushprnews) 03/24/2006– Trudy Bourgeois has been described as everything from savvy to remarkable; from exceptional to dynamic; from respected to innovative. While she is undoubtedly deserving of all the superlatives, Trudy is also exceedingly blunt and has a surprising message for today’s leaders: it is time – past time – for change; what you’re doing isn’t working.
One of the country’s preeminent leadership experts, Bourgeois maintains that leaders today are off-base, off-target, ineffective and outdated. Today’s leaders, says Bourgeois, are in dire need of some leadership. In a groundbreaking new book, Bourgeois presents a plan for becoming the new breed of leader.
The Hybrid Leader (Oakhill Press, $14.95) unveils Bourgeois’ theory that the best, most effective leaders adopt a new style of leading – one the blends the best characteristics of the male and female leadership styles.
Bourgeois, an 18 year veteran of corporate America and one of the first African American female VPs in the consumer goods industry, shows through research, experience, example and anecdote the critical need for change, and presents a clear, compelling and effective plan for leadership that works.
Filled with insightful advice, The Hybrid Leader dismantles the practice of adhering to yesterday’s leadership principles in today’s world. The Hybrid Leader includes the tenets of becoming a hybrid leader and details how traditional male and female roles have shaped leaders.
Bourgeois believes it is time to stop soft-pedaling and face the reality that today’s workforce is in crisis. According to Bourgeois, “Research shows that 80% of all Americans wake up on Monday morning and don’t want to go to work. This is not a small problem; it is a tremendous liability when workers are so disillusioned, dissatisfied and disengaged. It impacts the workers, it impacts the brand, and it impacts the bottom line. Being yesterday’s leader in today’s world is roughly as efficient as the Pony Express in an email world.”
While Bourgeois notes that the crisis is imminent, it is also important to note that this is a time of unparalleled promise: “It is time to break tradition, break the rules and break the records. Leadership must evolve and the leader who will experience the greatest success going forward will be the leader who can combine the best of male leadership behavior and values with the best of female leadership and values”
Trudy Bourgeois is founder and CEO on The Center For Workforce Excellence. A sought after presenter, trainer and facilitator, Bourgeois is regarded as a pioneer in the field of transformational leadership.
The Hybrid Leader will be available in bookstores nationwide in March 2006. Members of the news media requesting an advance review copy of The Hybrid Leader are asked to contact Maryglenn McCombs by phone – 615.297.9875, or by email – firstname.lastname@example.org