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Published:June 13th, 2008 14:54 EST
A Salute To Jim McKay 1921 - 2008

A Salute To Jim McKay 1921 - 2008

By Robert Paul Reyes

"James Kenneth McManus (September 24, 1921 - June 7, 2008), better known by his professional name of Jim McKay, was an American television sports journalist.

McKay is best known for hosting ABC`s Wide World of Sports (1961-1998). His "...thrill of victory, and the agony of defeat" introduction for that program has passed into American pop culture. He is also known for television coverage of twelve Olympic Games, and for his reporting on the Munich massacre at the 1972 Summer Olympics.

McKay covered a wide variety of special events, including horse races such as the Kentucky Derby, golf events such as the British Open, and the Indianapolis 500."

Quotation from Wikipedia.

I would be remiss, as a member of the media, not to note the passing of a giant in the world of journalism.

Today it`s all about "branding", famous individuals whether they are actors, sports journalists or politicians want to make a name for themselves. Sports announcers are not content to report on the action on the field, they develop a shtick to bring attention to themselves.

Jim McKay was from the old school, his goal was not to promote himself, but to document the thrill of victory and the agony of defeat. McKay became an international star, not by blowing his own horn, but by highlighting the greats feats of the athletes he covered.

McKay proved that he was a gifted journalist, when he reported on the Munich massacre at the 1972 Summer Olympics in a dignified and professional manner.

McKay transcended the world of sports, his low-key professionalism should be emulated by individuals from all walks of life.

McKay loved sports, and I`m sure that he will be watching the Beijing Summer Olympics from his Celestial Sky Box.