May 1st, 2007 12:30 EST
HGTV Ramps Up Spring Home Buying Selling Season
Selling Secrets, Home Staging and Best Places to Live
Among Tips and Trends Highlighted
KNOXVILLE, Tenn. -- Home to the best in "realty TV" programming, HGTV will launch a diverse slate of new programming in time for the spring home buying and selling season. Starting May 6, the network will premiere Secrets That Sell and Get It Sold as part of a new Sunday morning real estate block beginning at 11 a.m. ET/PT in which pros come to the rescue of frustrated homeowners who need help selling their homes. The network also will premiere a new special each Sunday in May at 9 p.m. ET/PT, including: What's With That Really Expensive House? which showcases multi-million dollar mansions; You Should Live Here which recommends the best cities for everything from jobs and single lifestyles to tennis, dog ownership and nightlife; and Top 35 Selling Secrets and 20 Ways To Add Value To Your Home which reveal invaluable tips to enhance your home.
In addition, during the Sunday night programming lineup in May, viewers will see a new episode of Bought and Sold at 10:00 p.m. ET/PT. The docusoap, which premieres on Sunday, April 29, profiles a colorful cast of real estate agents and the tactics they employ to close every sale.
Online users also will find relevant real estate information to help them tackle buying and selling their homes. The network's web site, http://HGTV.com/realestate , will offer updated, interactive content, including the feature package, "How to Improve the Value of Your Home." The package will include 10 original videos hosted by Brandie Malay, co-host of HGTV's Hidden Potential and one of the residential real estate experts featured in the network's hit series, Designed to Sell.
"HGTV has been a consistent leader in real estate programming because we are mindful of the ongoing changes in the market and of our viewers' need for timely and relevant information," said Michael Dingley, senior vice president, programming and content strategy. "This new slate of programs, along with our most popular series, House Hunters, Designed to Sell, Buy Me and My House is Worth What? will further empower viewers with insider information and ideas to inspire them in every phase of the home buying and selling process, whether they simply want to make improvements that increase a home's value or to buy or sell a new property."
Here are more details on HGTV's new real estate series and specials:
Secrets That Sell
Sundays at 11:00 a.m. ET/PT, beginning May 6
Real estate experts and mother/daughter duo Donna and Shannon Freeman offer a no-holds-barred, insiders' view on homes that need some help to sell. The pair tours the house with the homeowner to identify why it hasn't sold. After the assessment, they offer practical solutions to problems such as structural issues, design flaws and marketing mistakes.
Get It Sold
Sundays at 11:30 a.m. ET/PT, beginning May 6
In this timely series, designer and home staging expert Sabrina Soto shows frustrated and financially- stressed sellers that with a little elbow grease, a few clever, yet inexpensive, ideas, and simple do-it-yourself fixes, they can turn a home into a showplace. A real estate agent also offers strategic pricing advice, while viewers get a first-hand look at other homes for sale at the same price in the same neighborhood. Once the makeover is complete, an open house is the perfect way to showcase the dramatic "before and after."
Bought and Sold
Sundays at 10:00 pm ET/PT
In this weekly series, viewers meet a competitive, calculating and colorful cast of real estate brokers who know how to buy and sell homes. The weekly half-hour docusoap focuses on a mid-size office of real estate agents and reveals the drama behind the sales, the inter-office politics and the lengths the brokers will go to seal a deal.
20 Ways to Add Value to Your Home
Sunday, May 6 at 9 p.m. ET/PT
It's a countdown show with a mission: entertain viewers while giving the hottest advice on how to maximize the biggest investment a homeowner can make. This compelling special highlights common remodeling projects; a few surprising trends and debunks myths about home improvement.
You Should Live Here
Sunday, May 13 at 9 p.m. ET/PT
If you could live anywhere in the country, where would it be? This highly entertaining and informative new special can help viewers find their ideal place to live in America by highlighting where the most attractive people live (San Diego); which place in America is the most friendly (Nashville); and even which city is the most entrepreneurial (Phoenix). You Should Live Here! also highlights the interesting "hooks" of America's favorite cities, including the most dog-friendly (Chicago); best place to be vegetarian (San Francisco); best city to be single (Denver-Boulder); the most livable city (Nashville) and much more.
Designed to Sell's Top 35 Selling Secrets (wt)
Sunday, May 20 at 9 p.m. ET/PT
This one-hour countdown special gives viewers 35 great ideas to help boost their bottom line and help them get the most out of selling their home. The Designed to Sell experts provide their picks for the top secrets and tell viewers how to get top dollar from the sale of a home. Viewers also will benefit from tips that cover topics such as real estate savvy, design know-how and handyman secrets.
What's With That Really Expensive House?
Sunday, May 27 at 9 p.m. ET/PT
What's With That Really Expensive House? (wt) is a voyeuristic special with a humorous edge. As in the series What's With That House?, Host George Gray takes the viewers behind the closed doors of the most talked about houses in the neighborhood. Not only do viewers get to tour the unique interiors, but they also get to meet the interesting characters who live there. In addition, Gray takes this special one step further by checking out $10-$40 million homes and asking the tough questions like "Does anyone really need 14 bathrooms?"
HGTV, America's leader in home and lifestyle programming, is distributed to more than 91 million U.S. households and is one of cable's top-rated networks. HGTV's website, http://www.HGTV.com http://www.hgtv.com/> , is the nation's leading online home-and-garden destination that attracts an average of 5.5 million unique visitors per month. HGTV owns 33 percent of HGTV Canada and provides much of the Canadian network's daily programming. The network's branded programming also can be seen in 127 territories across all seven continents and its selected programming is available to service men and women on board Navy ships and through American Forces Radio Television Service (AFRTS) which services more than 1,000 outlets in over 175 countries. Headquartered in Knoxville, Tenn., with offices in Atlanta, Chicago, Dallas, Detroit, Los Angeles, Nashville and New York, HGTV is wholly owned by The E.W. Scripps Company (NYSE:SSP), which also operates Food Network ( http://www.foodnetwork.com), DIY Network (http://www.diynetwork.com), Fine Living TV Network (http://www.fineliving.com), and Great American Country (http://www.gactv.com).